Who we are
Sitka exists so the world can, long after we're gone.
Responsibility can coexist with production
Our goal is to inspire an accountability to nature and move toward a balance between conservation and consumerism. The strategy is simple: leave it (Earth, industry and community) better than we found it.
Imagine a production system that replenishes nature.
Sitka enacts systems of giving back when we utilize Earth's resources. The Sitka Society for Conservation is our non-profit organization that enables us to directly fund preservation projects devoted to water, land, creatures and the wild air we breathe.
We create with the intent of doing less, but better. The most sustainable garment is the one you want to wear.
Choosing local and organic food makes sense. What's different about our quest for anything else? Sitka offers a conscious choice, and we invite all creationists to adopt ethical and quality-based production.
From Sitka staff, to local makers and wilderness activists, we foster support systems for creativity, education, and change.
Sitka creates outdoor essentials that supplement (y)our connection to the wild. That means high quality goods and an overall need for less, support for local economy and culture, reduced environmental impact, and funding for preservation projects.
For creatures of the wild: those who ride, grow, protect, challenge, forage, and create. For anyone inspired by owning as little as possible. And for anyone who's touched ocean floor or mountain air and liked it.