Sitka exists to leave it better than we found it.

Responsibility can coexist with production.
Our goal is to inspire an accountability to nature and move towards a balance
between conservation and consumerism. The strategy is simple:
leave it (the earth, the industry and our community)
better than we found it.

Imagine a production system that replenishes nature.

The Earth


Sitka enacts systems of giving back when we utilize the Earth's resources.
The Sitka Society for Conservation is our non-profit organization that enables us to directly
fund preservation projects devoted to water, land, creatures and the wild air we breathe.

We create with the intent of doing less — better.
The most sustainable garment is the one you want to wear.

The Industry


Choosing local and organic food makes sense.
What's different about our quest for anything else? Sitka offers a conscious choice,
and we invite all creationists to adopt ethical and quality-based production.

The movement exceeds us.

Our Community


Sitka nourishes a social movement.
From Sitka staff, to local makers and wilderness activists,
we foster support systems for creativity, education and change.

In a Nutshell


Sitka creates outdoor essentials that supplement (y)our connection to the wild.
That means high quality goods and an overall need for less, support for local economy and
culture, reduced environmental impact and funding for preservation projects.

For creatures of the wild: those who ride, grow, protect, challenge, forage and create.
For anyone inspired by owning as little as possible.
And for anyone who's touched ocean floor or mountain air and liked it.