The Goods

Sitka creates uniforms for enjoying the outdoors.

Sitka creates goods for those who bike, walk, and skateboard the city; for those who sleep in dewy tents to catch early morning waves or hike mountains and strip naked at the summit; for those who visit sea life in cold oceans; and for those who don't mind getting dirty and bruised, whether trying a new artistic avenue or crawling across a rock face. Sitka loves your individuality and making versatile clothing you can rely on. That's why we create ideal uniforms to suit your specific life and style. Your uniform will gain character from experience and age as gracefully as your sense of adventure.

Sitka goods are made to endure, and they're made with the earth in mind. Partnering with Sitka means supporting wilderness conservation and favouring natural, less invasive products. We make clothes that last because we're willing to slow down and show respect for the wild, to enact what we believe in, and to conserve precious resources. Sitka exists to cultivate our relationships with nature by reducing harm in the process.

Purpose

Sitka creates clothing to nourish an appreciation for the wild. The most sustainable garment is the one you continue to wear. Which is why we focus on uniform performance, longevity, and stylistic versatility. We understand that our belovedly salty, sun-bleached, campfire-infused lives rely on the health of the natural world. Sitka is reaching out to the community of people who share our values, and we're offering a mindful option when choosing an attractive and functional daily uniform.

Quality

Doing more with less is Sitka's philosophy. Often, the secret to achieving this goal is to look at valued garments of the past. Sitka researches and adapts practical advantages of traditional manufacturing techniques to fit into our modern lives. We strive to make garments that earn the type of respect given to the old wool sweater you've recently inherited. Just like an old woolie, Sitka clothing breaks in instead of wearing out.

Although Sitka employs meticulous design strategies, we recognize that an element of quality comes down to feel. You'll want to wear Sitka not just for our detailed, classic aesthetic, but for the way our garments comfortably complement your life.

In making clothes that last, we seek to lead the industry toward sustainable manufacturing. Sitka is challenging the current wasteful cycle.

Responsibility

You may be surprised to learn that textile pollution threatens the planet. In fact, creating any type of fabric, whether natural or synthetic, causes harm to the Earth. Turning fibres into fabric involves harmful chemicals and large amounts of energy and water.

When it comes to new fabric, Sitka is committed to choosing ethical materials and makers - we favour natural, recycled, and organic fabrics that are 100 percent renewable and biodegradable, as a way of tackling the growing problem of chemical pollution and microfibre waste. This is why Sitka loves GOTS (Global Organic Textile Standard) certified cotton, ethically harvested wool, and recycled cashmere. We employ eco-conscious clothing makers who respect our responsible fabric choices and who follow strict North American environmental regulations.

Sitka also recognizes that the largest clothing carbon footprint comes from the way we as individuals care for our clothing. For this reason, we design clothing that can be washed less frequently due to their rugged material make-up and encourage customers to care for their garments similarly.

How to reduce your footprint

Domestic

In addition to sourcing responsibly, Sitka supports the local economy by manufacturing in Canada and occasionally in the USA. By upholding domestic production, we're able to take advantage of the strict ecological and sociological rules of North American factories. We also reduce the transportation pollution involved in sending and receiving large quantities of material overseas. Sitka actually visit the sites where our goods are made. Currently all Sitka clothing is made in North America. When we do source elsewhere, it's because we believe in cutting-edge function, and sometimes there are no makers on the continent who create what we seek. In most cases, and every case possible, we source locally.

Ultimately, we create clothing with longevity in mind. We want to make recycling easier, which is why we favour unblended material that is easily sorted and repurposed. Eventually, Sitka plans to offer textile recycling for your used clothing in order to make new items from old fabric. Sitka's goal is to close the loop of clothing creation and disposal; we continue to keep the goal of absolute sustainability in the forefront.